What Realtors Do!
The misconception that Realtors do nothing and get big bucks, may occur on rare instances when a "perfect" listing falls in your lap or a buyer knows what they want and asks you to do represent them in the paper work... however, in most instances Realtors work hard, long hours to earn their keep. Or else, as in all businesses, they fail.
You may have heard of the 80/20 rule? If not, it means that 20% of companies do 80% of all the business while the remaining 20% of the business is done by remaining 80% of the companies. The same rules applies in Real Estate. Shocking eh?
Back in 1998, I started an Internet based printing business. I spent long hours, 7 day weeks to make it a success. Now as a Realtor, I can appreciate the dedication of time and effort it takes to be one of the 20% of the very successful Realtors in this business.
I hate when people think Realtors are just "salespeople". If they were, I'd have a much easier job, but not one I would find personally gratifying. I don't smooth talking a customer, offer discounts to sell a product and then move on to the next customer.
My role as: 1. Consultant 2. Negotiator 3. Administrator is much more complex.
1. As your consultant, I ask questions. I take the risk of asking questions which others hesitate to or wouldn't because I want to discover what is really important to you. I lead you so can make easier choices. I listen vigilantly to you so I can define problems, anticipate obstacles and identify solutions. I balance everyone's needs and recognize my mistakes openly and I'm willing to change and admit my biases so I can help you realize your dreams.
2. I negotiate with focus and critically examine the situations. Like a pit bull, I faithfully protect your money like it is mine, but unlike you, I stay emotionally detached so I can protect your best interests. I am responsible to provide fiduciary duties and identify flaws and anticipate problems and use my business skills in your favor. I don't have to tell you that we value and admire skilled professionals, like doctors to take care of our health and are willing to pay their fee without deductions. So you can truly appreciate a skilled Realtor, worth his fee, committed to protecting you and making sure you don't lose money or overpay in a real estate transaction. (People overpay all the time by getting emotionally involved in multiple offers and then can't recoup their investment).
3. Finally, I oversee transactional details. Dot the (i)s and cross the (t)s. Like your pilot, I understand the need for accurate information and to be able to see multiple perspectives so I can get you through the emotional and contractual turbulence (which you many not even be aware of) in a real estate transaction so your landing is smooth and safe. I consider the effects and consequences the buying and selling process has on your family and help you manage these stresses. I'm just a phone call away to answer your questions, offer some guidance and relieve your anxieties. I help you from start to finish and beyond your closing. Like your doctor, I'm a family Realtor for life.
This is just a small sample of what I believe Realtors do for their clients. Especially the successful 20%. Share your experiences.
Jas Jagpal | jasjagpal@rogers.com | www.jasjagpal.com
Remax Dynasty Realty Inc. Markham, Ontario.